Technical Brief

Not everything will be included in your pitch. Use this document to explain your process and describe your solution in detail.

Create a technical brief that describes your selected product and your plan for turning it into a business.
 

Part 1. Briefly describe your selected product and the problem it solves.

Part 2. Describe why you chose your selected product. What about the product made you think it could be a good business idea?

Part 3. For any products in the list that you thought about using but didn’t, explain why you didn’t choose them.

Part 4: How did developing your Article - Key Business Proposition  and selecting your Article - Business Models  affect your financial business plan?

Part 5. Your final plan probably looked different from your original plan. Describe the process for how you developed your plan for your selected product from start to finish.

Part 6. How well do you think your business  will work under real-world conditions?

Just a little Somewhat Fairly Well Almost Completely

Explain your reasoning.

Part 7. Fully describe your Prototype to Profit solution based on the questions below.

  1. What does your product do and how does it work?
  1. Describe the product you selected for your business.
  2. Explain what the product does and the math and/or science it uses to do it.
  1. Who are your customers?
  1. Describe your target customers.
  2. Explain why your target customers will want to buy your product.
  1. What are your business expenses?
  1. Describe all business expenses.
  2. Write an algebraic expression that represents all expected expenses. Be sure to define all variables in your expression.
  1. Where will be your revenue sources?
  1. Describe all revenue sources, including the price your business will charge for your product.
  2. Write an algebraic expression that represents all expected revenue. Be sure to define all variables in your expression.
  1. When will your business make a positive profit?
  1. Describe the business model you will use to get the product to users.
  2. Show, using calculations and graphs, when your business will begin making a positive profit.